Press Release

Pearson Acquires Digital Credentialing Leader Credly

Pearson Aims to Fast Track Company’s Growth in Workforce Skills Market with the Addition of Trusted Credentialing Services

London, UK — January 31, 2022

Pearson, the world’s leading learning company, today announced it has acquired Credly, the market leader in digital workforce credentialing. The acquisition of Credly, in which Pearson already has a nearly 20% stake, will expand the company’s presence in the workforce skills sector, adding a robust credentialing service to its workforce analysis, learning and assessment capabilities.

Andy Bird, Chief Executive of Pearson, said: “The Credly acquisition is another important step in accelerating our strategy in the workforce skills market and in building connectivity across the entire Pearson portfolio. The growing skills gap is putting enormous pressure on the labor market, making verified credentials more essential than ever before.”

“We originally invested in Credly in 2018 because we recognised its potential and have been impressed with the strong management team and their deep understanding of the talent market. Credly complements our other recent acquisition - Faethm – to address the full learner journey, enabling us to work with employers and employees to identify skills needs, provide learning to address those needs and offer trusted credentialing to prove proficiency.”

Credly offers an easy-to-use platform for organisations, companies and educational institutions to award employees and workers trusted digital credentials that verify their skills and help connect them with the right opportunities. The company’s talent mobility solutions help businesses recruit, engage, and develop their workforce, with a skills-based approach to talent management that operates at enterprise scale.

More than 2000 organisations use Credly and since its inception, Credly has issued 50 million credentials to 25 million consumers, making it the world’s largest professional credentialing marketplace.

Jonathan Finkelstein, founder and CEO of Credly, said: “This exciting move combines Credly’s expertise in the skills economy with the global scale, learning expertise and financial strength of Pearson. Joining forces accelerates the realisation of our vision to build a world where every person can achieve their full potential based on their verified skills and where organisations can make better human capital decisions and build more equitable workforces using trusted information about what people know and can do.”

The combination of Credly and Pearson will create a powerful solution to help serve the massive global workforce learning market, now estimated at c.$400bn. Credly will join Pearson’s other recent acquisition – Faethm – at the heart of its Workforce Skills division with both complementing the company’s expertise in reskilling and workforce learning. The full Credly team, including Finkelstein, will join Pearson. Credly will continue to do business as usual under its new ownership structure.

The purchase price for Credly, including Pearson’s existing stake, represents a total value of $200m, which will be funded from Pearson’s existing cash and available liquidity. This comprises a total upfront consideration of c.$140m, Pearson’s existing stake valued at c.$40m and a deferred consideration.

About Pearson

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company. Learn more at

About Credly

Credly is helping the world speak a common language about people's knowledge, skills, and abilities. Thousands of employers, training organizations, associations, certification programs, and workforce development initiatives use Credly to help individuals translate their learning experiences into professional opportunities using trusted, portable, digital credentials. Credly empowers organizations to attract, engage, develop, and retain talent with enterprise-class tools that generate data-driven insights to address skills gaps and highlight opportunities through an unmatched global network of credential issuers. 

Media contact